Q: What are Full Marketing Permissions on ADVSR?
A: Full Marketing Permissions grant ambassadors extensive rights to market a property over digital channels. This includes the ability to:
- Promote on Social Media: Ambassadors can actively market the property on their social media channels, reaching a wider audience via a trusted source.
- Feature on Microsites: The property appears on the ambassador's personal ADVSR microsite, enhancing its online presence. Microsites are google-able so your property can be found by people searching your ambassadors name.
- Access Digital Assets Bank: Ambassadors gain access to a repository of digital assets provided by you, such as images and videos, to use in their digital marketing efforts.
This level of permission is ideal for properties that will benefit from broad exposure and active marketing campaigns.
Q: What are Discreet Marketing Permissions on ADVSR?
A: Discreet Marketing Permissions offer a more reserved approach. Key features include:
- Exclusive Listing Page Creation: A dedicated listing page is created for the property, accessible only to visiors who have recieved the link directly from their advisor.
- Non-Indexed Pages: These listing pages are not indexed by search engines (i.e., not "googleable"), ensuring privacy and exclusivity.
- Controlled Access: The listing can only be accessed by brokers that you choose. It can't be found in the 'Property Search' section of ADVSR.ai, so you ramin in full controll of distribution.
Discreet Marketing Permissions are typically used for off-market listings or when a client prefers to keep the property's visibility limited and away from public online platforms.
Q: When should I choose Full Marketing Permissions?
A: Opt for Full Marketing Permissions when you aim to maximize the property's exposure and are targeting a broad audience. This is particularly effective for properties that benefit from high visibility and an active marketing approach.
Q: When is Discreet Marketing Permissions the better choice?
A: Discreet Marketing Permissions are ideal for sensitive listings where privacy is a priority. This includes off-market properties or situations where the client wishes to restrict the property's online visibility to a select group of potential buyers.
Q: Can I switch between these permissions?
A: Yes, you can adjust the marketing permissions based on the evolving needs of your listing or client preferences. However, it's important to communicate any changes with your ambassadors to ensure they align their marketing strategies accordingly.