Overview: Being invited to represent a property as an ambassador on ADVSR.ai is an exciting opportunity to expand your reach and collaborate with fellow real estate professionals. As an ambassador, you can promote listings accross owned digital channels, as if they were your own. This guide will walk you through the steps to take when you’re invited to be an ambassador and how to get the most out of the opportunity.

What Does It Mean to Be an Ambassador?

As an ambassador, you’re given the right to market and share another agent’s property listings under your own brand. This includes posting on your microsite, sharing on social media, and distributing the listing to your clients. Depending on the permissions granted, you may have full marketing access or be restricted to discreet sharing with select clients.

Steps to Take When You’re Invited to Be an Ambassador

1. Check Your Email or Notifications:

   • When a listing agent invites you to represent a property, you’ll receive an email or in-platform notification with details about the property and the permissions granted.

2. Review the Invitation:

   • Open the invitation to see the property details, including marketing permissions:
     • Full Marketing Permission: You can share the listing openly across all channels, including social media, newsletters, and your microsite.
     • Discreet Marketing Permission: You may only share the listing with select clients through private channels like direct emails or DMs.

3. Accept the Invitation:

   • Click "Accept" to confirm your role as an ambassador for the property. Once accepted, the listing will appear in your "Properties Shared With Me" section. * By default, you'll accept the invite automatically, but this can be updated in your settings.

4. Add the Listing to Your Microsite:

   • If granted full marketing permissions, the listing will automatically be available on your microsite. Ensure your microsite is updated and personalized to match your branding.

5. Share the Property:

   • Use the provided marketing materials to promote the property. Depending on your permissions, you can share the listing via:
     • Social media platforms (Instagram, LinkedIn, Facebook, etc.)
     • Email newsletters
     • Direct messages (for discreet marketing)

6. Collaborate with the Listing Agent:

   • If you need further details or clarification about the property, reach out to the listing agent directly. Collaboration ensures you provide potential buyers with the most accurate information.

Best Practices for Promoting the Property

1. Leverage the Digital Content Bank:

   • Access the digital content bank to download assets such as photos, videos, and banners, tailored for various platforms. This ensures your promotions are visually appealing and optimized for each channel.

2. Target the Right Audience:

   • Consider which of your clients or network contacts would be most interested in the property. Customize your outreach accordingly, whether it's through a social media post or a private email.

What to Do If You Can’t Accept the Invitation

If you’re unable to represent the property or feel it’s not a good fit for your audience, simply decline the invitation. This ensures the listing agent can find another ambassador who may be more aligned with the property’s needs.

Why Being an Ambassador Matters

Becoming an ambassador gives you the chance to:

• Expand Your Portfolio: Represent properties beyond your own listings, enhancing your credibility and offerings to clients.
• Boost Your Reach: Collaborate with other professionals to gain exposure in new markets and regions.
• Strengthen Relationships: Build stronger relationships within the ADVSR.ai network by representing properties on behalf of trusted colleagues.

Video Explanation:

🎥 Watch this video for a full walkthrough of what to do when you’re invited to be an ambassador!👇